Search Engine Optimization, better known as SEO, uses various techniques to improve a website’s ranking in search engines. This is done in the hopes of attracting more visitors. After all, more visitors means more conversions, which means higher potential profit. Consider these facts: Did you know your website is a competitor to more than 1.7 … Read more
You have probably already heard the importance of local SEO for small businesses and most likely have implemented it as part of your marketing plan. After all, targeting your marketing efforts effectively is always beneficial to ensure you are reaching the right people. Nevertheless, this is not to say that local SEO is easy. It … Read more
This is an excellent opportunity to discuss SEO related to other technology outside Google and Internet search. SEO stands for just that, “search engine optimization,” and prospects for SEO will include anything with a search engine, and that includes artificial intelligence (voice assistants, bots), ASO (app store optimization for iOS/Android), and niche search engines such … Read more
For local businesses in New Jersey, local SEO strategies can make the difference between you appearing in search results for your area or not, and with Google estimating that 46% of all their searches have local intent, can you afford not to take advantage of that number? Before we jump into the top local SEO … Read more
Are you in need of an SEO expert? If so, then you might turn your attention to Upwork. This has become a popular resource for small businesses keen to outsource. Upwork lets you find the freelancers you need for services like SEO. Upwork can be an excellent solution for finding a professional to help you … Read more
How long should your meta descriptions be? That’s the million-dollar question webmasters everywhere are asking. It’s an understandable question. Google is continuing to tinker with meta descriptions throughout 2018. The issue is the greatest—Amount of characters allowed to describe the contents of a web page. But what is a meta description? And what is … Read more
The interwebs are buzzing about Google’s latest algorithm update, the Medic Update. After the update, many sites reported rankings boosts, while others fell like a rock. How did your site fare? And who else was impacted by the Google algorithm Medic Update? Read on as we examine key findings from the Medic Update. We’ll also … Read more
We received notifications to email this morning about Mobile-First Indexing. Apparently a good percentage of sites managed are now officially indexed according to Google’s new Mobile-First Indexing algorithm. Here’s a screenshot of the entire message: They said it would happen and now it has. We will be sure to track visibility impact from this update. … Read more
The first wave of Google mobile-first indexing notifications went out yesterday. For the first time since Google announced the rollout of the mobile-first indexing process just over a month ago, SEOs and webmasters are now getting notifications via Google Search Console of their sites being “enabled” for mobile-first indexing. The notification reads “mobile-first indexing enabled … Read more