Local SEO, Citations Consistency

Search Geek Solutions does more than simply help you submit business listing data to publishers and hope that the updates complete successfully. Every aspect is designed to help you improve your local search performance. With best in-class capability and value, Search Geek Solutions maximizes the marketing power of local search for your business.

Ensure the effectiveness of your overall marketing investment Enhance your paid marketing with an effective Local SEO strategy that ensures after all the hard work your team does to engage consumers, you’ll successfully drive them to your local business locations. Search Geeks optimizes and distributes your listing information to the search engines, apps, sites and directories that most impact local search results — especially Google.

Strategies

  • Local citations / profiles optimization and consistency
  • Reviews Management
  • Local Link-building (This is different from general link-building!)
  • Local Content Marketing
  • Local Influencer Outreach and Relationship Building

6 Trends in New Jersey Local Search (that your business should pay attention to)

Over the past five years, dramatic changes in how consumers select businesses in the local marketplace
have evolved from a heavy reliance on directories and local media sources such as printed Yellow pages to online mediums such as search engines, local search sites, first on desktop and now increasingly on mobile devices including tablets.
This year we have observed six (6) major trends that marketers should understand and leverage in the
coming year (from localeze):
  • Trend 1 – US Search & Local Search Market Continues to Grow At an Impressive Rate
  • Trend 2 – Explosion of Tablets and Mobile Shapes Local Search and Buying Behavior
  • Trend 3 – New Methods for Finding Local Business Information Including Social and Daily Deals
  • Trend 4 – Local Listings are the Most Relevant and Trusted Search Results for Consumers
  • Trend 5 – Ratings & Reviews – Used often – but lack complete content
  • Trend 6 – Local Searches Have Shifted from Business Name to Category

To learn more about what this means for your local business and visibility in search engines, contact us for a free local SEO analysis of your site.

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Web Design | Search Marketing | Social Media Marketing | Mobile Development
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A strong local search presence and visibility has always been important for multi-location brands. Google continues to make this increasingly so, with local branded and non-branded terms playing an ever greater role in search results, thanks to the Knowledge Graph and Local Carousel.

Ninety percent of consumers now use search engines to shop locally; these queries are happening from the desktop, on the mobile web, in apps, from maps, and even from GPS and other in-vehicle devices. Each and every internet transaction has a local connection, via the user on a device tied to a geo-coordinate.

Basically, wherever your consumer is – whatever device they’re on – you need to be there when they are displaying intent and searching locally for either your brand or your service.

Local SEO and local listing management are two completely different tactics, yet completely intertwined, and the top brands should know that each is critical to ranking individual locations on Google. The search giant ranks multi-location brand websites based on three common sense factors:

  • Best practice on-page validation factors (Local SEO)
  • High quality local landing page user experience
  • Relevant backlinks on directories and IYPs through listing validation.

Local SEO and SEM are time consuming and tedious, though. In order to achieve optimal results at scale, you need to automate processes where possible.

Get In Touch

ENGAGE YOUR AUDIENCE

Web Design | Search Marketing | Social Media Marketing | Mobile Development
Get In Touch