Squarespace SEO Expert Services

Free 1:1 SEO Visibility Audit & Insights Review

A Squarespace SEO Services Expert is highly skilled in all aspects of traditional SEO and how they apply to the Squarespace platform and integrated technology. 
Actionable recommendations we’ll share with you:

  • Local Visibility Review
  • Local Traffic Insights
  • Technical SEO Recommendations
  • Content Audit
  • Authority Consultation
  • UX Review
  • Cost of SEO Expert Efforts

Free 1:1 SEO Visibility Audit & Insights

SATISFIED BUSINESS OWNERS

Powered by Search Geeks

830% Increase in Organic Visibility

Integral Care Pediatrics

420% Increase in Leads

Englewood Dentistry

580% Increase in Bookings

Bloomfield Dental Designs

45+Reviews

10+ Reviews

Ranked #1 In New Jersey!

Why Is SEO Important?

97% of consumers use search engines to search for a local business online

90% of B2B decision makers search for business services or products online

OUR PRODUCT

SEO Science That Works

Gain Maximum Visibility In Search

Appear at the top of local search results and reach prospects across all devices like Voice Assistant, Mobile, Desktop Browsers.

seo and social media

Our SEO Process

Initial Audit & Discovery

We perform a high level audit to determine needs and review this with you in a 1:1 session with one of our Search Geeks:

  • Visibility Research
  • Competitive Market Research
  • Technical SEO
  • Content Audit
  • Authority Audit (Links and Citations)
  • Tactical Plan & How You Win

Our professional SEO services are 100% tailored to your business requirements. We begin with an in-depth analysis of your website’s structure, strengths, and weaknesses. This step is the foundation of a great SEO strategy.

Plan & Execution

After we have completed our in-depth analysis of the business we start execution of SEO strategies. We offer a wide variety of SEO services and campaigns, but the general flow is:

  • In-depth keyword research
  • Content Planning
  • Technical SEO
  • Authority Build (Citations / Links)
  • Content Placement / Optimization
  • Supportive Content
  • Proprietary Tasks / Research (For Competitive Niches)
  • Custom Monthly Success Reporting

Deliverables

We quantify every task/effort with the impact on visibility/traffic/conversions:

  • Content
  • Citations / Links
  • Custom Monthly Success Reporting
  • Reporting Review Meetings
  • Strategy Sessions
  • Monthly SEO Task Breakdowns
  • Project Management Transparency
LOCAL CLOUT

Reputation Management Builder

seo reputation manager

We build your business’ reputation while improving your visibility in organic search.

Search Geek Solutions’ “Reviews and Reputation Management” reviews software automates the process of  improving the quality and quantity of reviews across the websites that matter.

WEB VITALS

Web Vitals Performance Optimization Case Example

Improve Visibility/Traffic/Conversions

Request a free organic search audit and strategy session.

Ranked #1 In New Jersey!

Squarespace SEO Experts

Have you spent countless hours creating a visually stunning Squarespace website that no one reads? Squarespace SEO could be all it takes to give it the visibility that it’s begging for.

Right now, around 5,000,000 websites are using Squarespace. And thanks to the robust Squarespace community, the platform continues to grow and develop all of the time. Squarespace is clearly a popular choice, and if you’ve decided to run your site with Squarespace, you’ve given yourself an effective way to create a fast, visually appealing, and thoroughly modern website without needing any advanced training in coding, web design or operation. But, that website is no good to anyone if they can’t find it. That’s where SEO comes in.

What is SEO?

SEO is short for Search Engine Optimization and put in very basic terms; it’s how your website gets found by search engines like Google. Search engines are looking for specific things, makers, that tell them that a site offers value to its readers, and answers the questions that the searcher is asking. If it finds these markers, it puts you on that first search results page. The more of them it finds, the higher up you get. This is why it can really pay to have the help of a Squarespace expert like Search Geek Solutions.

This can be a powerful tool when it comes to increasing traffic to your site. But, more than that, excellent SEO brings the right kind of traffic. It brings you the people that want or need your content. This, in itself, can decrease bounce rate and increase the time that users spend on your site. It may even increase subscribers, give you a better chance to build relationships, and boost your income.

 

Why is Search Engine Optimization So Important?

As of January 2020, there are over 1.74 billion (2) websites online. That’s a lot of competition for that all-important first page in SERPs (search engine results pages). But, why does that first-page post matter?

Well, ask yourself how often you scroll through to page three or four when you use Google? Most of us hit one of the top links straight away. You might come back and scroll a little further down if that first click didn’t give you the answers that you were looking for. But, few of us ever look past page one, and certainly not page two.

That’s because Google does its job well. It finds what we are looking for, based on a short search query, and it puts it right there in the top of the SERPs. Which is why good SEO is crucial if you want your business to get found. If your pages don’t have these optimizations that the engine is looking for, it won’t think that you give the searcher what they are looking for, and you’ll languish down on the lower pages. Here are a few of the reasons why appearing on that first page is so vital:

  • Over 93% (3) of all sessions start with a search engine query
  • Search engine traffic accounts for 3x (4) that of social media marketing
  • Search engine leads offer conversion rates of 14.6% (5) compared to just 1.7% for other types of digital marketing
  • Around 90% (6) of smartphone users use search engines daily

The benefits of hiring a good SEO Expert for your Squarespace site are clear. It can increase traffic, give you a higher quality of traffic, build trust, and create an excellent first impression, and improve your conversion rate.

Why You Need Help from a Squarespace Expert

We now understand the importance of a good Squarespace SEO service, but putting it into practice is another thing entirely. Most of the websites that are built on Squarespace today look fantastic. Even brand new bloggers, with their very first website, can install a theme and make a few fundamental changes to give themselves a visually appealing website. But, even big businesses who invest a lot of time and money in their websites fall down when it comes to SEO. Their sites look great, and they are full of important content. But, still, they wither on page eight of SERPs.

That’s largely because SEO is complex and ever-changing. Even experienced Squarespace users are guilty of stuffing their pages and posts with keywords and leaving it at that. But, while keywords are an ingredient, they certainly aren’t the whole recipe for SEO success.

Squarespace experts are an invaluable tool for any business or website. They don’t just understand up to date SEO methods. They also have a deep understanding of the infrastructure of Squarespace. They’ll be able to rocket your page up the SERPs, giving it maximum visibility and increasing conversion by:

  • Utilizing their knowledge and experience of Google’s latest algorithm updates
  • Using their up to date knowledge of consumers changing habits to ensure your site is built for sustainable success and scalability
  • Ensuring the best Squarespace plugins are used to support your SEO while improving user experience
  • Making constructive changes, without undermining your branding or layout choices
  • providing ongoing support

Hire a Squarespace Search Engine Optimization expert, and you don’t just get a website that works well today, you get future growth and success. Contact Us Here To Get Started

The Advantages of Outsourcing SEO for Squarespace

One big question you are bound to be asking yourself is, is outsourcing SEO worth the money? In today’s world, we’re offered plenty of opportunities to spend our money, all promising to revolutionize our sites and improve our businesses. Few of them are worth the investment. So what makes outsourcing SEO to a Squarespace SEO any different?

In truth, the benefits are hard to ignore. While you could read articles like this one and understand the basics of Squarespace SEO yourself, implementing it is time-consuming, and keeping up with the changing landscape of SEO could eat into your time. Taking your expertise away from other areas of your business. Some of the main benefits of outsourcing to Squarespace Experts include:

  • Better results
  • Faster results
  • Up to date knowledge
  • Efficiency

Perhaps the most significant advantage of outsourcing to our Squarespace experts, however, is that it will free up your time to focus on other areas of your business, and give you far more time to spend with your customers.

1. https://www.whoishostingthis.com/compare/Squarespace/stats/

2. https://www.websitehostingrating.com/internet-statistics-facts/?fbclid=IwAR0wo4FM-LBX7N4tqQ9KI5cj6p6qrSNcIOknlHuuXiIwlJHS2oEuP2FdtaQ

3. https://www.searchenginejournal.com/seo-101/seo-statistics/

4. https://www.searchenginepeople.com/blog/40-unbelievable-seo-statistics-need-know.html

5. https://www.slideshare.net/NewsCred/50-best-stats-presentation

6. https://www.go-globe.hk/local-seo/

 

The Importance of Keyword Research for Squarespace SEO Experts

Keywords are probably the first thing that most of us think about when we consider SEO. But, while using keywords are essential, picking a word and stuffing your article with it, isn’t the way to go. This will harm user experience and certainly won’t help much when it comes to search engine results.

When it comes to using keywords, performing appropriate research to make sure that you are using the right keywords is crucial. You want your keywords to highlight the focus of your content, but you also want to make sure they are words that people are actually searching for, to achieve maximum visibility.

The Key Points of Keyword Research

There are three key points when it comes to keyword research, which we can consider the very backbone of any SEO strategy. These are:

1. Volume. Essentially we need to research how many people are searching for a particular keyword. Imagine investing your time or money getting to the top spot on Google only to find that two people a year are searching for your keyword. Volume research gives us an idea of how many people are searching for a chosen keyword, which provides us with a good idea of whether using that keyword is worth our time.

2. Competition. So, you’ve found a keyword that gets plenty of searches, next step, check out the competition. When we Google our keyword, what comes up? Who are you competing for the top spot with? If it’s small businesses and bloggers, and you can see that their posts are short on content, metadata, or other information, you’ve got a good chance. If you are competing with much more successful sites, perhaps using an alternative keyword could help you. Back to step one we go.

3. Accuracy. We certainly don’t want to trick people into clicking on our articles with clickbait titles and keywords. They might get plenty of volume, but if your keywords don’t accurately describe your pages, it’s not quality traffic.

When performing keyword research, the Google keyword planner is a valuable resource. The platform is free to use and gives you access to the information that you need to check search volume quickly.

How to Master Keywords for your Squarespace Website

The keywords that you choose on your Squarespace website must balance visibility and relevance to build the right traffic. But, that’s still just the first step. Our Squarespace experts will use the best tools on the market to implement the techniques needed to rank on Google. But, more than this, they’ll also educate you and your team on best practices when it comes to Squarespace SEO.

Next Steps for Perfect Squarespace SEO

While we should never underestimate the importance of keywords when it comes to making your site more visible, nor should we think that keywords are everything. If you want to rank, a lot more has to go into your SEO strategy. Now let’s take a look at some of the other vital elements.

Meta Descriptions

All of the pages, posts, and even category pages on your Squarespace Website should have a strong meta description. This description is just a few lines of text that show up in the SERPs. You should be using it to advertise your page and to entice potential viewers.

This brief description is your chance to generate interest and can have a huge impact on the volume and quality of clicks that you receive. Our SEO for Squarespace specialists will show you how to access the meta descriptions for your pages, while also helping you to understand how to craft that perfect enticing, yet informative few lines.

Heading Tags

Your heading tags, H1, H2, H3, and so on, are the first parts of your content that are crawled by search engine bots. So, firstly, you should have them, and secondly, they should make it clear what your content is about, and include your keywords and related words naturally. Your H1 tag is usually just the title of your post, and you should only use one of these, but our Squarespace experts can help you to understand the importance of those lower down headings, and how you can use them to your advantage.

Alt Text and Image Optimization

Your images play an exceptionally important part of your SEO strategy, and not only because images themselves can be searched. Every image should be fully optimized to load quickly and look great on all screens. They should all have titles and alt text. But, while you want some of the alt text to feature your keywords, overuse can be a mistake. Our experts can explain why, and help you to improve the optimization of your images, even if you’ve got thousands going back years in your media library.

Site Settings

Most of us rarely look at the settings of our Squarespace site. It’s working, and so everything must be right. Our Squarespace Search experts will look at all of your back of house settings to make sure they aren’t hindering your SEO efforts.

Page Speed

Page speed is more important now than ever before. Users expect the internet to be super fast, and if your site loads very slowly, search engines are less likely to place it high up in SERPs. While there’s no simple way to improve site speeds, our Squarespace SEOs will spend time improving your speeds, and finding the underlying cause of any slow loads.

Mobile Optimization

Mobile optimization is another crucial element of SEO that so often gets overlooked, simply because we edit on desktops. Most of your users will view your site on smaller screens, and you should never make the mistake of thinking that because it works well on a bigger screen, it will be the same on a smaller one. Get in touch with one of our experts so that they can take a look.

 

Contact an Expert In Squarespace SEO Today

Whether you are preparing to launch your first Squarespace site, or you’ve been up and running for quite some time and you are frustrated by a lack of traffic or slow growth, get in touch with one of our Squarespace SEO experts today.

Frequently Asked SEO Questions

What is SEO?

SEO stands for Search Engine Optimization. SEO is the art of tweaking your digital content to have a high priority in search engine rankings. The goal is to derive maximum organic traffic from search engines. Some SEO techniques which are commonly employed to boost website search rankings include — production of good quality content, centering your content on targeted keywords, and creating backlinks (hyperlinks to web pages from external sites).

About 90% of people with smartphones use search engines daily to shop or to research. Do you want your website or blog articles to feature on the number-one spot of search engine results without paying for ads? Then consult SEO experts about tunneling free web traffic to your site all the time.

What do SEO experts work on?

Modern SEO experts work on three key pillars of search engine optimization. These are summarized as the on-page (on-site), off-page (off-site), and technical SEO. For better results, SEO experts strive to perfect their tasks on these three main components.

What does bad SEO look like?

Companies with bad SEO don’t always realize it. It may be that you assume you’ve followed advice right, or perhaps you haven’t given SEO the thought it deserves. You might even have paid an unreliable outside company and assumed they knew what they were doing. Either way; your business is flagging, and immediate action is necessary to revive it.

But, what exactly does bad SEO look like? It’s only by knowing the signs, after all, that you can reduce damage. Some of the main symptoms include:

Unoptimized images

Failure to optimize images is one of the biggest SEO mistakes. By now, we all know pictures are necessary for optimization, but surprisingly few of us think to optimize our images themselves. In reality, though, Google Images is a goldmine of untapped potential. If you don’t compress and clearly label your images with keywords, you’re both missing out and letting yourself down in the eyes of Google.

HTTP instead of HTTPS

While you’ve been busy worrying about your domain name, Google has been taking a hard stand on HTTP labels. As of 2014, websites that use HTTPS have seen noticeable increases in their rankings. If you haven’t given this any thought, then it’s no wonder you’re struggling.

Too many keywords

Keywords are the holy grail of SEO. They ensure you appear in relevant searches and thus bring convertible traffic to your site. The trouble is that using too many keywords can undo your efforts. That’s because any search engine will have tools to judge the relevance of your keywords. If you’ve stuffed your content to increase traffic, then you’ll do more damage than good.

Duplicate content

Duplicate content is never going to work in your favor from a search engine point of view. If anything, the recognition of a duplication will send your site way down the search results. If you’re duplicating any pages on your website, then you’re doing SEO wrong.

No mobile accessibility

Mobile web browsing has been more prevalent than desktop use since 2016, with 50% of users now demanding mobile-friendly websites. If you haven’t considered this, Google probably won’t consider you. Why would they when you’re failing to appeal to half their audience? If you don’t develop mobile designs or at least responsive pages, then you’ll never win the search top spot.

These are by no means the only bad SEO practices, but they are some of the worst. If you’ve made any of these errors, know that you aren’t alone, but that you do need to seek help from a fix my SEO company who can undo that damage for you.

What are link-building services?

Link development and website promotion helps to provide new customers to your website. Imagine your business website is an island, the only thing that will enable people to visit would be a bridge that connects two islands together, right? This is essentially what link building does for your business in the digital world. The link is the bridge, and it is bridging between one website (island) recommending another (island). Without it, there is no connection and therefore no traffic. The website won’t be able to perform as best as it could do.

However, you can’t just add links anywhere. In fact, all links are not created equal. They are determined by trust, the age of the domain that will be linked to you, and other various factors. The search engines need to trust that website, so in turn, choosing the right site where you can have the connection is vital. You need to ensure that they are trusted. Established sites such as news, blogs, other local companies that are not in direct competition with you and website directories can all be good ports of call to promote your site when it comes to link building services.

Links on webpages provide connections with influential sites. If a popular website is linking to your website, it then acts as a reference point. It says to people and search engines alike that your business is a good site and something that may be of internet necessary to the keywords that have been searched for or used when it comes to the link. However, be mindful that you don’t want your website link to appear everywhere, the places it needs to be seen and referenced should be on trusted websites. Where they may be established for some time, and perhaps have their own search engine optimization on-point when it comes to the platforms that are regularly used. They need to be trusted, in order for your business to build an online profile to also be trusted, when being recommended in search engine results.

How do you handle Reputation Management?

  • Search Geek Solutions offers review and reputation management that automates the process of improving the quality of reviews across the websites that matter.
  • We offer small businesses their own access to an enterprise reputation management software, that can then streamline their user experience so that they can build the business reputation while improving their visibility organically when it comes to search engine optimization strategies.

What can a well-planned SEO strategy do for you?

An expert SEO strategy for self-built and self-managed website owners is designed to tackle the ranking and visibility challenges. You can expect significant benefits for your business:

  • Increase organic traffic from users on desktop and mobile devices,
  • Increase brand awareness by making your website appear among the most visited SERPs,
  • Boost the level of trust by creating a positive first impression,
  • Increase conversions rate for online but also offline sales
  • Achieve marketing sustainability to support business growth and expansion opportunities

Ultimately, a robust SEO strategy is detrimental to being seen and found by your audience. It’s also a cost-effective marketing strategy; unpaid traffic is highly valuable for both your conversion rate and your brand reputation. Without a Search Engine Optimization plan, your business can’t survive online. Our Search Engine Optimization experts put their experience and professional knowledge at the service of websites to bring their businesses to the next level.

Why should I consider Local SEO services?

More web traffic from search results means more business, and that in turn makes a more successful company. In fact, local SEO is a vital component even if you don’t sell products online. As long as people can find you on websites like Google or services such as Google maps, you stand a much better chance of having a successful business.

If you want more traffic to your website, then hiring a local SEO company is the best course of action. Forget the Yellow Pages or asking for directions–those old fashioned methods will no longer work! People are using their voice assistants, smartphones, tablets and computers when they want to find something now. This is true even for a local business in your area.

With billions of searches performed on Google each day, you’d be wise to take advantage of local SEO to ensure that your company appears higher on the rankings and attracts more customers. If you’re not on the first page of a local search, then your SEO for your area is likely the main cause. If you’re tired of appearing low on search page rankings or don’t see many customers visiting your website, then allow our local SEO consultants to help you.

Improve Visibility/Traffic/Conversions

Request a free organic search audit and strategy session.