The Complete SEO Guide for Santa Clarita CA WordPress Users

It’s not hard to imagine this: Google has made its goal evident: They want their users to see trustworthy websites with good, organic contentIt’s difficult for many companies, it’s also a great time to be a part ofNew challenges bring exciting opportunities. Now is the best time to implement a more strategic approach to SEO. With more than 350 million blogs on the internet and billions of active at any given time It’s not an easy task to make it online todayHowever, there are plenty of ways to improve the performance of your WordPress blog so that it ranks higher in search engines and drive the traffic back to your websiteThe important thing is knowing how to start and what options you have. In this article, we’ll cover all aspects of keyword research and link building to user-experience and semantic markup. The goal is to give the complete picture of how you can apply SEO ideal practices in your blog in Santa Clarita CA.

What’s WordPress SEO?

SEO refers to “search engine optimization,” and refers to the best practices for optimizing the content of your site to be indexed by search engines like Google. The goal is to get your content to be displayed in search results as high as it is possible and to be displayed next to relevant ads on page results of search engines (SERPs). Many people also use the phrases “content marketing” and “SEO” interchangeablyBut “content marketing” is a broader term for marketing your product or service through blogs, articles, and videos.

The Importance of User Experience (UX)

We’ve briefly talked about this, but it’s so important that it deserves its sectionYour users — the people who are likely to click your content and use your website far from Google people who searchThey’re not thinking about how your website is optimized for Google They’re thinking about how easy it will be to get the information they need as well as how enjoyable it is to reach itIf you optimize your website for Google your visitors, you’re creating an experience that’s perfect for the users of search engines who visit your siteWhen you design your website for human users, you’re creating an environment that’s beneficial for your visitors –those who go to your page and browse your site.

Content Strategy and Keyword Research

On-site content is among the most important elements for SEO successSince content is the things that people are clicking and reading. It should also be the primary focus in your SEO strategy from the get-goThat’s why conducting keyword research is among the very first essential steps to all SEO campaign. When choosing keywords for your campaign, you must be mindful and strategicallyIt isn’t a good idea to select random keywords and expect them to result in organic traffic. Instead, you need to select the keywords that the people who read your blog and are your target audience are looking for. To do this, you’ll want to get inside your readers’ heads and ask yourself: What are they trying to resolve? What are they struggling with? What do they want to find on the internetOnce you’ve identified some subjects your readers want to learn more about, you’ll be able to begin to research the keywords used to find relevant content to those topics and how popular these keywords are.

WordPress SEO Tools

Once you’ve optimized your content for your readers then you’ll need to start planning for the search engines. There are a myriad of plugins on the market for WordPress which can help you enhance your SEO in general. Yoast’s SEO plugin is one that will help you. It will assist you with all the basicsUsing this plugin will improve your website’s SEO by generating meta descriptions, keyword optimization and much moreThis plugin is completely free and easy to install. Another awesome plugin can be found in All in one SEO. It is a plugin that has everything Yoast offers, and much more! We love SEO Framework. It’s extremely lightBut be careful, it may not work with all WordPress setupsYou get everything from Content Management to Analytics to assess what’s working well and what needs improvement.

Conclusion

The most effective (and most effective) SEO strategy is to create content that is a hit with your audience and helps your readers solve their challengesTo do this, you’ll have to take a step back and think about what content could benefit the readers you serve, not the keywords you’d like to rank for. This will place you in the best in a position to rank higher for those words in the near future and influence your readers’ lives.