The Complete SEO Guide for Providence RI WordPress Users

It’s no secret the fact that Google has made their top priority very clear: they want people to see trustworthy websites with the most natural, useful contentEven though this is a challenging time for many businesses, it’s also thrillingWith the new challenges come new opportunities. This is the ideal time to be more proactive when it comes to SEO. With more than 350 million blogs in existence and billions of them in active at any given time it’s a challenge to stand out online in the presentHowever, there are plenty ways to optimize your WordPress website to rank higher on search engines, and also drive traffic back to your siteThe important thing is knowing how to start and what your options are. In this post, we’ll explore things like keyword research and link building to user-experience and semantic markup. The goal is to give the complete picture of how to implement SEO guidelines for your blog in Providence RI.

What’s WordPress SEO?

SEO is a term that means “search engine optimization,” and is a set of best practices that are used to optimize your content and website for search engines , such as Google. The aim is to have your website’s content listed in search engine results as high as it is possible and to be displayed next to relevant advertisements on search engine result pages (SERPs). A majority of people also employ the phrases “content marketing” and “SEO” interchangeablyBut “content marketing” is a broader term for marketing the product or service you offer using material, which can include blog posts and videos.

The importance of UX (UX)

This has been briefly mentioned however it’s so vital that it warrants its own pageYour readers — ones who visit your content and use your website not Google the search engine crawlersThey’re not thinking about the way your site is optimized for Google the way they’re thinking of how easy it will be to locate the information they require and how easy it is to get thereWhen you optimize your website for Google is creating an experience that is best for the search engine crawlers that visit your siteWhen you optimize your website for humans you’re creating a user experience that’s ideal for your visitorsthose who visit your site and use your site.

Content Strategy and Keyword Research

On-site content is one of the most important elements for organic search successContent is what people are clicking on and reading. This should be the primary focus for your SEO strategy right from the startThat’s why conducting keyword research is one of the primary essential steps to the development of any SEO campaign. When choosing the keywords you will use, it’s essential to be thoughtful and strategicallyYou shouldn’t pick random keywords and expect them to be able to drive traffic organically. Instead, you need to pick the right keywords your potential audience and readers are searching for. To do this, you’ll want to get inside the minds of your readers and look at the problem they trying to solve? What is it that they are trying to solve? What do they want to find onlineOnce you’ve identified a few areas that people would like to learn more about, you’ll be able to begin to look into the keywords used to find content relevant with those topics. Also, consider the level of competition these keywords have.

WordPress SEO Tools

After you’ve optimized the blog for readers it’s time to begin creating a plan for search engines. There are a myriad of plugins there for WordPress to help you improve your overall SEO. Yoast’s SEO is a plugin that will help you. It will help you master everything you need to know about SEOIt will help improve the SEO of your website through creating meta descriptions, optimizing keywords, and much moreThe plugin is free and easy to install. Another good plugin that is free is All in one SEO. It has everything Yoast provides and more! We love SEO Framework. It’s extremely lightBe cautious, it might not work with all WordPress setupsYou get everything from content management to analytics to assess what’s working well and what could be improved.

Conclusion

The most effective (and most effective) SEO strategy is to produce content that resonates with your readers and can help people solve their problemsFor this, you’ll be required to step back and consider the kind of content that will benefit your users, not the keywords you’d like to be ranked for. This puts you in the best chance of ranking for those words in the near future and improve the lives of your visitors.