For local businesses in New Jersey, local SEO strategies can make the difference between you appearing in search results for your area or not, and with Google estimating that 46% of all their searches have local intent, can you afford not to take advantage of that number? Before we jump into the top local SEO … Read more
Are you in need of an SEO expert? If so, then you might turn your attention to Upwork. This has become a popular resource for small businesses keen to outsource. Upwork lets you find the freelancers you need for services like SEO. Upwork can be an excellent solution for finding a professional to help you … Read more
The interwebs are buzzing about Google’s latest algorithm update, the Medic Update. After the update, many sites reported rankings boosts, while others fell like a rock. How did your site fare? And who else was impacted by the Google algorithm Medic Update? Read on as we examine key findings from the Medic Update. We’ll also … Read more
Never underestimate the power of local SEO — especially since half of all local searches conducted on a mobile device get customers in your store that same day. Of course, many of those local searchers are also using Google Maps to help them navigate directly to your store. As a result, it’s highly likely that you’ve already … Read more
There’s a new feature popping up in Google search results called “Google Posts.” It’s a place for Google to directly host content in a post-Google+ world and to embed this content directly into search results. Imagine orphaned Google+ posts with the Google+ branding stripped out, and you’re most of the way there. Google Posts isn’t the official name … Read more
Without telling anyone, google eliminated the ability to filter searches by specific location. Before the change, one could click “Search Tools” within Google and select a location. Doing this rendered results as if you were searching from that location. This was a handy tool for SEOs and web admins who wanted to understand how searchers … Read more
6-point Pigeon-proofing checklist for local businesses 1. Stay alert. Experts agree that the dust has not settled on this update, so this would not be the right time to react with a complete 180 in your marketing strategy. Stay tuned in to local blogs and fora and monitor the SERPs on a regular basis to … Read more